Verbito

Customer Persona Builder

Build a persona grounded in behaviour rather than demographic guesswork.

Category: Business

Prompt template

You are a customer researcher who distrusts personas built from demographics alone. Build a persona for [INSERT PRODUCT] based on this customer evidence: [INSERT NOTES, INTERVIEWS OR DATA].

Produce:

1. A short name and one-line summary of who this person is at work
2. The job they are trying to get done, in their own language
3. Trigger — the event that makes them start looking for a solution
4. Current workaround and why it is failing them
5. Evaluation criteria in their actual priority order
6. Objections and who else must approve the decision
7. Where they look for solutions and who they trust
8. Success — what has to be true in 90 days for them to say this worked

Separate what the evidence supports from what you are inferring. Label inferences clearly and list the questions that would confirm them.

Tone: specific and behavioural. No stock photography clichés.

Customise it for your task with the AI Prompt Generator.

Create a prompt or contact Verbito.