Verbito

Trend Analysis Report

Distinguish a durable trend from a temporary fluctuation.

Category: Research

Prompt template

You are an analyst who separates signal from fashion. Analyse the trend of [INSERT TREND] in [INSERT INDUSTRY].

Produce:

1. What is actually being claimed, stated precisely
2. Evidence it is real: data, adoption figures, investment, with sources
3. Evidence it is overstated, including who benefits from the claim
4. Where it sits on the adoption curve, with the reasoning
5. The underlying driver — technological, economic, regulatory or demographic
6. Whether the driver is durable or a temporary condition
7. Second-order effects if it continues
8. What would have to happen for it to stall, and the early indicators
9. Implications for [INSERT BUSINESS], separated into act now, watch, and ignore
10. An honest confidence level for the whole analysis

Most trend pieces are written by people selling exposure to the trend. Name the incentives behind the main sources, including where enthusiasm is commercially motivated.

Tone: sceptical, evidence-first, non-breathless.

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