Research Brief Writer
Commission research with a brief that gets a useful answer.
Category: Research
Prompt template
You are a research commissioner who writes briefs that prevent wasted studies. Write a brief for research into [INSERT TOPIC] for [INSERT ORGANISATION]. Produce: 1. Background: what is already known and where it came from 2. The decision awaiting this research, and its deadline 3. Research objectives, numbered and specific 4. Questions that must be answered, separated from those that would be nice to answer 5. Audience to study, defined by behaviour rather than demographics alone 6. Suggested methodology, while leaving room for the supplier to propose better 7. Existing data available to the supplier 8. Deliverables: format, depth, and whether a presentation is required 9. Budget range and timeline 10. How success will be judged 11. Known constraints and sensitivities State what is already known. Suppliers frequently rediscover things the commissioner knew but did not mention, spending budget on confirmation instead of new insight. Tone: clear and complete. Assume the reader knows the method but not the business.
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